The Reputation Economy

Suddenly Bucky is everywhere. The Buckminster Fuller Challenge, a show at the Whitney, books evaluating his work, and an overview in Wired. What is going on? The time is ripe for his ideas. Sustainable design was a new concept when he started in the 1930’s, and even by the 1970’s it was part of the


Zygote Quarterly

I am delighted to announce and promote a visually stunning and information-packed publication devoted exclusively to the nexus of science and design as they meet in the sphere of biomimicry. It’s called the Zygote Quarterly. This new digital magazine is the brainchild of three long-time colleagues who are talented biomimicry educators (all are Biomimicry Education Fellows)

Snail-inspired Green Building

I recently had the honor of participating as one of 12 judges for the 2011 Biomimicry Student Design Challenge that was hosted by the Biomimicry 3.8 Institute (formerly The Biomimicry Institute). The Student Design Challenge was launched in September 2011 and was open to students from around the world who worked together on collaborative, local


Firm of the Future

Future-proofing needs collaboration, innovation, education and inspiration Use these four primary catalysts for transformation to optimize your company’s journey and change your business mentality. Make no mistake, the transformation from a firm of the past to a firm of the future is challenging, especially while operating amid of a perfect storm of social, economic and


The Essence of Sustainability

What is left after you’ve peeled off the eco-groovy labels and unwrapped the post-consumer recycled-content packaging? Will the product underneath stand the test of time? Will the business you run survive the next recession? In a word, are they resilient? Resiliency is all about being able to take the heat, stress, impact, pressure, market changes,

bee pink

Road to Sustainability: You Are Here…

If the word sustainable reminds you of brown paper wrappers and clunky design, competitors are leaving you in the dust! They see the advantage of an approach that inspires staff, reduces costs, and increases market share — and are running with it. Where do these advantages come from? Almost any designer will do a better

The Noodle Scratcher

I was forced to wear a bike helmet when I was a kid. Our house was on a fairly busy road and my mom was (and still is) a total safety nut; a bad combination. What she didn’t know is that I tossed the helmet into the woods whenever I got beyond the view of


Quieting Our Cleverness

“But, why?” These may not have been the very first words I uttered as a child but, much to my parents’ chagrin, these were certainly my two favorite words to say, repeatedly, incessantly. To this day, they remain a daily inquiry. Not to say it’s a bad thing, I owe these two little words a

Idea Ecotones

After sitting and observing in my local park for several minutes, I was taken aback by the incredible number of edges that I noticed: cloud-shaped boundaries between plants, pockets of light and dark where snow gave way to dark soil beneath, trails of use and lack thereof. The more I considered these edges the more

Nature’s Business Plan

If you have a new idea for a business, conventional wisdom says that you need to write a 3- to 5-year business plan and then execute that plan. You want a business loan? Write a business plan. Want a grant? Write a business plan. It’s easy, of course – there are hundreds of websites and

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